'No KFC in cricket'

"Obesity experts have called on Cricket Australia to end its sponsorship deal with the fried chicken chain KFC, saying the relationship is 'unhelpful and irresponsible' during a childhood obesity epidemic. Specialists at the University of Sydney's Institute of Nutrition Obesity and Exercise say they were alarmed during the last Australian cricket season to see Australian cricket players prominently badged with the logo of KFC and heavy advertising of KFC products. The chain has been the official fast food restaurant for the sport since 2003. But Professor Stephen Colagiuri and Professor Ian Caterson say the sponsorship relationship must end." - WA Today